Meet Maddie
Maddie Darden is 25 years old and was born and raised in Huntsville, AL. Just months after starting Maddie’s Cookie Company in 2020, she began her freshman year of college at Auburn University.
With the help of her Mom Sherri, Maddie continued to grow her business while attending Auburn and and graduated in May of 2025 with a Masters in Accountancy.
With a deep love for her hometown and small business, Maddie is now back in Huntsville running her small business. When she is not in the kitchen Maddie enjoys spending time with her husband and their precious new baby boy.
The Family Behind Every Box
Maddie's Cookie Company has always been more than a business — it's a family story, baked into every single cookie.
What started as Maddie's senior-year Instagram baking page in 2020 has grown into a nationally shipping, premium cookie and gifting brand rooted right here in Huntsville, Alabama. From day one, this has been a family effort — and that's exactly how it was meant to be.
Maddie is the founder, creative heart, and the name behind every box. After growing the brand from her parents' kitchen into a commercial operation and launching nationwide shipping in 2023, Maddie is back in Huntsville full-time and running the business she built — bringing her vision for elevated, giftable, small-batch cookies to customers across the country every single day.
Sherri, Maddie's mom, is the operational backbone of Maddie's Cookie Company. She oversees production, manages orders, and makes sure every cookie that leaves the kitchen meets the standards this brand was built on. Behind every perfectly packed box is Sherri making sure it gets there right.
Together, they run every aspect of Maddie's Cookie Company — from sourcing specialty ingredients and developing new seasonal flavors, to fulfilling corporate gifting orders and making sure each customer feels genuinely cared for.
When you order from Maddie's, you're not ordering from a factory or a franchise. You're ordering from a family who take real pride in what they make and who they make it for.